SCS Marketing Support Services

Full-service marketing team to help companies embed sustainability into their brand identity.

Nikki Helms | +1.510.295.0667 | Email

SCS Global Services works with companies who are driving advancements in sustainability, fighting climate change, and ensuring credibility along the way. In today’s markets, consumers, customers and stakeholders are getting smarter about greenwashing and requiring more details and transparency about sustainability achievements from companies they patronize., Yet, communication challenges are still one of the top deterrents associated with sustainable products.

 

The SCS Client Marketing department is here to support clients as they raise awareness and develop education strategies fortheir sustainability achievements. We work with clients to promote their certifications and ensure proper communication to targeted audiences, helping to mitigate any risks and prevent brand scrutiny.

 

We help our clients:

- Strategize and implement go-to-market communication plans

- Elevate targeted marketing campaigns

- Empower sales staff and value chains with training

- Transform complex sustainability achievements into easy-to-understand content

Services

Every company is on a different sustainability journey, so we offer marketing packages for every stage. We tailor each package specific to our clients’ needs.

Complimentary Marketing Support
Have something for us to review? From logo usage to press releases to web copy, to blogs, articles, emails and more – we support our clients with complimentary review of any marketing, sales, or communications materials.

Want some guidance on your marketing plans? Have questions about how to promote or use your certification? We can collaborate, strategize, brainstorm, and support you.

Marketing Packages

  • Announce

    Announce

    Announce

    Spread the news about your certification and build awareness around your new sustainability achievements with a press release, social media campaign, and other announcements.

  • Engage

    Engage

    Engage

    Target your audience with customized marketing content about your certification, whether it’s on your website, in an email, printed on signs, etc.

  • Advocate

    Advocate

    Advocate

    Embed sustainability into your brand identity and make the biggest impact in your value chain, by empowering your sales staff with training, performing market research, making videos, etc.

Watch Video

How to Get Started

To get started, certified clients, select one or more services of interest and contact us. Our Client Marketing team is standing by to assist you.


PR Support

  • Collaborate with us to prepare topical articles of interest to your customers, including blog posts, and more.

  • To reinforce your public announcement, we’ll share your news through our media distribution services, as well as our full suite of social media channels.

  • Take advantage of our technical support to ensure that your website messaging, social media campaigns, and digital advertisements tell your story while conforming to our Labeling and Language Guide.

    Complementary
  • Put our design team to work in conceptualizing and executing the production of compelling advertisements for print, broadcast, or online applications.

  • Our service agreement requires that we preview your press announcements for technical accuracy. Our team can also help you craft an announcement, and support you in live press events as a supplemental service.

Promotional Support

  • Hone your SCS-certification talking points and use SCS-prepared slides to support your presentation.

  • We can provide you with exhibit signs and other collateral to reinforce your SCS-certified accomplishment in your trade show booths.

  • Ensure that your marketing collateral communicates your accomplishments in a compelling manner while conforming to our Labeling and Language Guide.

    Complementary
  • Certified clients, their logos and product shots for selected programs are featured on the SCS website in certified product directories and on many other prominent pages.

    Complementary

Training

  • Provide your sales staff and managers with the talking points they need to share the value of your certification with customers and stakeholders.

  • Educate your customers about the value of your certified accomplishment for their own needs or that of their customers.

Design and Media

  • Our digital marketing staff can support your efforts to get the word out to your key stakeholders across your social media channels.

  • We’ll work with your web team to prepare captivating website copy complemented by the images and artwork you need to share your certification message effectively.

  • Work with our marketing and design teams to prepare effective printed communications materials for use in mailings, at events, and in sales meetings.

  • Take advantage of our in-house capacity to produce a professional video highlighting your certified accomplishment.

  • Our design team will help you design your label to feature your certified accomplishment while conforming to our Labelling and Language Guide.

Product Labeling

Contact Us

Contact us to learn more about working with SCS to achieve your marketing goals. We are here to help!
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