Drive sales by demonstrating the exceptional antioxidant levels in your fresh foods, prepared foods, and beverage products. Antioxidant Superfood certification is a groundbreaking program reserved exclusively for foods and beverages that deliver the essential antioxidants consumers need every day to reap important health benefits. This unique certification, backed by the latest published research on traditional diets, reinforces the vital role that whole foods play in sustaining health and well-being.
Nutrient levels, including antioxidants, can vary greatly depending on plant variety, growing conditions and food preparation methods. Antioxidant Superfood certification distinguishes your products based on proven antioxidant levels, helping you tell your story in compliance with the US government labeling requirements.
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Give consumers confidence that they are meeting their daily intake needs by proving that your product delivers exceptional levels of powerful antioxidants.
Foods and beverages that have naturally high levels of antioxidants are eligible, including: fresh fruits and vegetables, processed whole foods that concentrate natural antioxidant levels such as tomato paste, and beverages such as green teas and juices.
In order to be certified, a representative number of product samples are tested. All tests are conducted in accordance with American Organization of Analytical Chemists (AOAC) approved test methods. Test results must demonstrate that the product meets or exceeds the USDA average for the predominant antioxidant subclass. In addition, if certified foods or beverages must be prepared under certain conditions to achieve the certified levels, these instructions must be provided.
Currently, products containing the following antioxidant subclasses can be certified:
Because most antioxidants degrade rapidly, it is important to consume foods and beverages that contain a mix of essential antioxidants every day. To date, the US Food and Drug Administration (FDA) has not established Recommended Daily Intake (RDI) levels for antioxidants. As a result, consumers historically have had little guidance in how to set daily consumption goals. Now, through a careful review of the published medical and nutritional research literature, SCS has been able to identify Daily Intake levels from peer-reviewed sources that can serve as daily intake targets for consumers.
In order to establish these daily intake levels, SCS has combed the research to identify antioxidants that have measurable levels of bioavailability and are documented in traditional diets, such as the traditional Mediterranean diet. This represents a breakthrough in helping food and beverage companies communicate important information about these essential antioxidants to consumers.
This bar chart shows how mortality rates for common illnesses linked to antioxidant intake differ. The bars compare three diets – Okinawa, which has the most traditional diet; mainland Japan, which has adopted a more modern diet; and the US, with a diet low in these antioxidants.
 For instance, in “Polyphenols: Food Sources and Bioavailability, Manach et. al. report: “As a general rule, the metabolites of polyphenols are rapidly eliminated from plasma, which indicates that consumption of plant products on a daily basis is necessary to maintain high concentrations of metabolites in the blood.” American Journal of Clinical Nutrition, 2004.
Fill out and return the application form. Contact [email protected] or call 510-452-8000.
SCS prepares a proposal for your approval with a suggested scope of work, timeline and quote. A certification agreement ensures confidentiality of information and establishes third-party certification parameters.
Arrange for sample collection based on SCS Sample Collection Guidelines for lab testing, consistent with FDA protocols.
Samples are analyzed for antioxidant content. Sampling protocols are specific to the commodity and follow standardized guidelines.
SCS provides a full report and analysis of results.
If the antioxidant levels meet or exceed our certification requirements, you will be issued a certificate. Otherwise, SCS reviews results with you to determine whether further sampling and testing is warranted.
Tier 2 level certifications receive an approved on-product Kingfisher certification logo, along with logo use guidelines.
Certificates are valid for one year. Annual retesting is required to maintain your certification.
The medical and nutritional scientific literature identifies numerous potential health benefits associated with antioxidants, including:
The FDA does not allow direct health benefit claims unless a Recommended Daily Intake (RDI) level has been established. Accordingly, no product health benefit claims are allowed for Certified Antioxidant Superfoods. However, the FDA does allow statements of scientific fact, and references to peer reviewed research. All claims made under the Antioxidant Superfoods Certification program are compliant with this rule. SCS provides direct links to such published research.
While antioxidants have been widely extracted to produce dietary supplements and to augment foods, these extracts can lack the potency and effectiveness of naturally occurring antioxidants in foods and beverages . The Antioxidant Superfoods Certification program aims to reinvigorate sales of foods and beverages that are naturally rich in these substances by providing consumers with third-party certified results.
Nagao, Tomonori, Tadashi Hasi, and Ichiro Tokimitsu. "A Green Tea Extract High in Catechins Reduces Body Fat and Cardiovascular Risks in Humans." Obesity. 15.6 (2007): 1473-83.
Jayagopal, Vijay, and Paula Albertazzi. "Beneficial Effects of Soy Phytoestrogen Intake in Postmenopausal Women With Type 2 Diabetes." Diabetes Care. 25. (2002): 1709-1714.
Tzounis, Xenofon, and Ana Rodriguez-Mateo. "Prebiotic evaluation of cocoa-derived flavanols in healthy humans by using a randomized, controlled, double-blind, crossover intervention study." American Journal of Clinical Nutrition. 93. (2011): 62-72.
Qin, Yu, Min Xia, et al. "Anthocyanin supplementation improves serum LDL and HDL cholesterol concentrations associated with the inhibition of cholesteryl ester transfer protein in dyslipidemic subjects." American Journal of Clinical Nutrition. 90. (2009): 485–92.
Ma, Le, and Xiao-Ming Lin. "A 12-week lutein supplementation improves visual function in Chinese people with long-term computer display light exposure." British Journal of Nutrition. 102.2 (2009): 186-190.
Richer, Stuart, William Stiles, et al. "Double-masked, placebo-controlled, randomized trial of lutein and antioxidant supplementation in the intervention of atrophic age-related macular degeneration: the Veterans LAST study (Lutein Antioxidant Supplementation Trial)." Optometry. 75.4 (2004): 216-230.
Bone, Richard, and John Landrum. "Dose-dependent response of serum lutein and macular pigment optical density to supplementation with lutein esters." Archives of Biochemistry and Biophysics. 504.1 (2010): 50-55.
Silaste, Marja-Leena, and Georg Alfthan. "Tomato juice decreases LDL cholesterol levels and increases LDL resistance to oxidation." British Journal of Nutrition. 98.6 (2007): 1251 1258.
Devaraj, Sridevi, and Surekha Mathur. "A Dose-Response Study on the Effects of Purified Lycopene Supplementation on Biomarkers of Oxidative Stress." Journal of the American College of Nutrition. 27.2 (2008): 267-273.
Breemen, Richard, Roohollah Sharifi, et al. "Antioxidant Effects of Lycopene in African American Men with Prostate Cancer or Benign Prostate Hyperplasia: A Randomized Controlled Trial." Cancer Prevention Research. 4.5 (2011): 711-718.
The following terms are used by the SCS Certified Antioxidant Superfood program.
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